Diesel + Edun :: A Denim Collection Born in Africa

Diesel + Edun, was conceived after Diesel Founder Renzo Rosso and Edun founder’s Bono and Ali Hewson travelled to Africa to tour each other’s programs: Diesel’s Only the Brave Foundation in Mali, and Edun’s Conservation Cotton Initiative (CCI) in Uganda.

The Diesel-Edun Collaboration hopes to put Africa on the map and build ‘sustainable trade’ through fashion. The Collection is Online from March 4, 2013 and will be available in stores from March 11, 2013. http://store.diesel.com/diesel+edun

Source: http://store.diesel.com/diesel+edun
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