New Lookbook: Fomi Collection 2014

Apr 20, 2014 • Articles, EthiopiaNo Comments




“By creating beautiful modern accessories in Africa, my goal is to help dispel some of the negative perceptions people have about the continent. I hope the love I have for Ethiopia comes across in these designs.”

1Fomi is a new luxury handbag line produced ethically in Ethiopia. Founder Afomia Tesfaye made a decision to leave her high flying PR job in Los Angeles, and travel back to her native country of Ethiopia to start a luxury leather handbag collection.

Fomi handbags are a testament to the fact that it is possible for fashion companies to ethically produce luxury goods in Africa, without compromising on quality and craftsmanship. Afomia believes that the fashion manufacturing industry could prove to be a vital economic sector for Africa. It is her hope that other companies will recognize this potential and explore the possibilities that exist there.

    Video Credits

Lookbook video for Fomi Collection.
Special made in Ethiopia handbags and purses.
Model: Kuoth Wiel
Bags: fomicollection.com/
Music: Dimitri From Paris – Une Very Stylish Fille

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