Cool Creatives: Hirut ‘Hiroots’ Yosef #Ethiopia

Ethiopian-Israeli artist, photographer and designer Hirut ‘Hiroots’ Yosef is currently showcasing her work in the US for the first time in an exhibition titled ‘Chalom Yashan – A Journey Back Home‘.

Hiroots is inspired by her Ethiopian heritage, her Israeli upbringing and the American popular culture that she was exposed to growing up. Most of her work employs the use of marker pens and photography.
In a recent feature with Prana Writes, Hiroots explains the inspiration behind her work stating “In my work, I seek to empower women and build a visual bridge between my native origins and contemporary art and culture, reflecting my connection to fashion, street art and graphics. In doing so, I create a language of my own, redefining a place where the vast influences of my life can coexist.”
Hiroots immigrated from Ethiopia to Israel at the age of five with her family and studied fashion design.

View some of her work below:

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To learn more, visit Hiroots on Facebook and Hiroots on Flickr


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